The Future of Hospitality Institute
Join Future Living phase III starting mid-2026
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Future of Hospitality
“Change is the only constant in life” – Heraclitus, Greek philosopher
The modern world is changing fast, and we need to prepare and adapt quickly to these changes.
Globalisation, urbanisation and digitalisation are affecting our everyday lives. In the last decade, we have experienced a dramatic shift in our day-to-day world. The emergence of remote and home office work, the development of a sharing economy and socio-demographic changes are just a few examples that will significantly impact our future living spaces and our overall lives.
The Future of Hospitality Institute, part of the PKF hospitality group, is a Vienna-based think tank with a global outlook. Our mission is to help industry stakeholders in developing future hospitality and living products that respond to the everchanging needs and wants of modern guests and residents. In particular, the focus is on sustainable and technological advances, tools and ideas that save costs and create a unique user experience.
Since 2022 over 20 companies from 13 different countries have positively benefited from participation in Future of Hospitality’s dynamic global research project Future Living.
Latest News
Future Living, the leading dynamic research project in the area of serviced living will continue into a third research phase in June 2026
The Rise and Rise of Serviced Apartments
What is a serviced apartment? Last year the Association of Serviced Apartment Providers in the UK released an updated definition, “Often described as ‘home away from home,’ serviced apartments can be defined as self-contained accommodation units that offer an array of hotel-like services such as regular housekeeping and flexible lease terms.”
I offer an alternative, shorter version that it is ‘beds with kitchens’ and so facilitating longer lengths of stay.
The first meeting of Future Living phase II (Future of Hospitality Institute’s research project) took place in Lisbon!
Over three days the partner group heard short talks from a variety of local actors and market influencers in the hospitality and living space, took part in workshops, visited serviced living buildings and got to know each other.
Reflecting on three amazing days packed with insights and experiences shared at the recent Future Living meeting in Lisbon!